With Christmas and the New Year around the corner, Mindfront Health, Xuan Shang Yi, and Pula Valley, joined forces with the Motherly Love Special Fund of Shanghai Soong Ching Ling Foundation as well as other business partners for a grand charity sale themed “Awakening Gentleness in the Heart – Blessings” at the Shanghai Library on 23rd December.
Over the course of two days, the charity sale raised tens of thousands of yuan, all of which will be contributed to the foundation’s scholarship program that supports the healthy development and realization of full potential of impoverished students in the western Xizang region.
Professional psychologists from Mindfront Health offered those at the event opportunities to experience one-on-one counseling, psychological assessments, mindfulness practice, as well as other activities, addressing issues concerning personal growth, emotional well-being, workplace stress, etc.
The event witnessed kind hearts being rewarded with happiness as customers giving their love at the sale found themselves on the receiving end of abundant love at the Mindfront booth.
Mindfront Health has been advancing an interdisciplinary initiative of “art + public welfare”.
In 2021, Mindfront Health was one of the organizers of the groundbreaking “Body Image Anxiety” exhibition in Shanghai, the first of its kind in China. This event raised the society’s awareness about eating disorders and provided support to a large number of individuals affected by eating disorders and their families.
In the summer of this year, Mindfront Health held a pioneering exhibition in Xi’an featuring interactive virtual psychological art. Titled “A Two-way Life – Touching the City’s Indifference and Warmth”, this event disseminated mental health knowledge by providing visitors an immersive experience. It won the “Best Industry Marketing Award” at the 2023 Digital Marketing Conference and Golden Bull Award Ceremony, outshining over 500 competing cases.
The two-day charity sale was successfully concluded. The enthusiasm of colleagues, partners and people from all walks of life were like the warm winter sun, dispelling the coldness and illuminating the world.
Ms. Aona Liu, Executive Chairperson of Luye Medical Group said, “Love can warm heart in cold winter. Motherly Love Special Fund supports students to chase their dreams. Fund raising is not just about raising money and attracting more participants, it is also about passing good wills to the heart of those in need. Luye’s concept is “Passionate for Life”, we aim to use advanced technologies for better quality of life. It is a perfect match between Luye and the Foundation, we are honored to be a part of the annual charity event in Shanghai, and we are pleased to gain friendship and growth during this process. We wish you all a happy and healthy New Year, we will continue to help the society with love and build up a better future.”